Online Tools Help Publishers Reach Their Multi Channel Audience
Publishers, like many businesses, are not immune to today’s challenges – budget cuts, trimming of staff, and multiple channels to reach their audience to name a few.
Knowlege Marketing has recently released a web-based tool, Joint Form application. This Joint Form application gives clients the ability to create an online subscription management center all with no technical expertise or IT resources needed. This allows the publishers to create, manage and collect their customer information in a digital, print or eNewsletter format. Features of Joint Forms include:
- Publication Management
- Form Builder integrated for print or digital for new and renewed subscriptions
- Landing Pages for contact info and thank you confirmations
- Flexible design parameters to maximize your brand
The increased flexibility allows clients’ customers the ability to control how and when the messages will be delivered and in the format they prefer.
Clients can further integrate marketing (such as email campaigns) around events like tradeshows and webinars during the subscription process.
Visit our Solutions for Publishers for more information.
