Plymouth, Minn., April 24, 2012—Knowledge Marketing, an on-demand software and services company, is pleased to announce they will be attending American Business Media’s Annual Conference. The show is put on by the ABM and will take place from April 29 through May 2 at the Fairmont San Francisco Hotel.

The conference, The Customer Driven Future: Turn Data into Knowledge into Action, is designed to present cutting-edge, cost-effective ways to gather the necessary data to drive future strategies and a new age of winning B-to-B product development.

“We’re honored to be members of American Business Media and are very much looking forward to leveraging the expertise and experience of the other members while at the conference,” said Joe Benson, President of Knowledge Marketing.

Utilizing Knowledge Marketing’s ECN™ platform, integrated media companies can manage audience development, send email marketing and use KM’s Masterfile technology. To learn more about Knowledge Marketing’s solutions and services, please visit www.knowledgemarketing.com.

About Knowledge Marketing (KM)
Knowledge Marketing (KM) is an on-demand software and services company delivering a unique blend of technology and industry knowledge to help companies grow a profitable online channel with their cross channel marketing platform, ECN™. Its high performance, secure and scalable platform provides a single solution to connect with customers to optimize email marketing efficiencies, automated email delivery, robust segmentation and integrated social, mobile, surveys, digital editions and analytics. With nearly a decade of expertise, the solution portfolio also consists of Publutions, Govlutions and Good Donor, a series of KM products focused on those vertical markets served delivering high value and quantifiable results.

For more information about Knowledge Marketing, please contact:
Christina Belmont
Digital Marketing Specialist
christina.belmont@teamkm.com

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Plymouth, Minn., April 4, 2012—Knowledge Marketing’s GoodDonor.org, a free online scheduling service for donation of household goods, wants to make sure that citizens everywhere are aware of the free pickup service it provides.

As cities, towns and villages across the country prepare for community-wide garage sales, GoodDonor.org is the ideal way to end any garage sale.

“After a garage sale closes and all the items and clothing have been picked through, there’s no need for those things to head back down to the basement,” said Duane Crandall, founder of Good Donor. “Just because those items didn’t sell at your garage sale doesn’t mean they aren’t worth something to a local charity.”

Remove the clutter once and for all, and schedule a free donation pickup with GoodDonor.org. GoodDonor.org provides the most convenient and efficient donation process for residential donors by allowing them to select the date they would like to make a donation. Here’s how it works. First, gather your used clothing and household items. Then log on to www.GoodDonor.org or www.facebook.com/GoodDonor to schedule a pickup. Then all you have to do is put your items out the day they’re scheduled to be picked up by a GoodDonor partner.org. It’s that easy—no need to load up your car and drive your donations to a center. GoodDonor.org does the work by picking them up from your residence.

About Good Donor
Good Donor is on a mission to increase charitable funding by more than $100 million, by making it easier for local consumers and corporations to give donations. Good Donor was founded in 2009, and enables the public to donate as much or as little as they like (clothing, furniture, household items, sports gear, baby items, etc.), as often as they like from their own doorstep, at any chosen date or time (and can reschedule for a new date or time if need be at any moment), to a local charity of choice. This successfully allows charities to reduce 25-50% of pick-up donation costs, and put more money back into their cause and the community.

Press contact:
Christina Belmont
Digital Marketing Specialist
christina.belmont@teamkm.com

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Plymouth, Minn., March 27, 2012—Knowledge Marketing, an on-demand software and services company, is pleased to welcome Brett Keirstead as Vice President of Sales.

In his new role, Keirstead will oversee KM’s entire sales process and utilize his experience to position KM to scale up market and engage with enterprise level clients.

Most recently, Keirstead comes from four years as VP Sales at Minnetonka, Minnesota based Jobs2Web, a leading SaaS provider of recruitment marketing solutions. During his time at Jobs2web, the company grew from 30 to 110 employees, earned Inc. 500 status three times and was ranked number two on the Minnesota Fast 50. In 2011, Jobs2Web was sold to Successfactors, Inc. for $110M.

“Brett will be an incredible asset to the Knowledge Marketing team with his extensive knowledge and expertise in the SaaS industry,” said President Joe Benson. “His proven leadership abilities and impeccable reputation will no doubt make him invaluable at KM.”

Keirstead has a degree in Finance and Accounting from Clemson University. Prior to working at Jobs2Web, Keirstead led high performing sales teams at several other fast growing SaaS companies including Digital River, Ceridian and SurePayroll.

To learn more about Knowledge Marketing, please visit www.knowledgemarketing.com.

About Knowledge Marketing (KM)
Knowledge Marketing (KM) is an on-demand software and services company delivering a unique blend of technology and industry knowledge to help companies grow a profitable online channel with their cross channel marketing platform, ECN™. Its high performance, secure and scalable platform provides a single solution to connect with customers to optimize email marketing efficiencies, automated email delivery, robust segmentation and integrated social, mobile, surveys, digital editions and analytics. With nearly a decade of expertise, the solution portfolio also consists of Publutions, Govlutions and Good Donor, a series of KM products focused on those vertical markets served delivering high value and quantifiable results.

For more information about Knowledge Marketing, please contact:
Christina Belmont
Digital Marketing Specialist
Email: christina.belmont@teamkm.com

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Plymouth, Minn., March 8, 2012— KM an on-demand software and services company announces an extension to their social media strategy with Pinterest to service their Good Donor customers. Good Donor is perpetually searching for additional ways to provide convenience to its donors—and Pinterest is a new and exciting social network that allows Good Donor to offer convenience while connecting with fans on a personal level.

In addition to instructions on how to schedule a free donation pickup, Good Donor’s Pinterest page will feature boards that focus on other areas of interest, too. Good Donor will be providing fun and fascinating household tips, organizational tips and guidelines as well as ways to help your local community.

“We’re always looking for new ways to connect with Donors, while continuing to offer convenience,” said Duane Crandall, founder of Good Donor. “We’d like to view Good Donor’s use of Pinterest as an opportunity to offer value, but learn from our connections as well.”

Good Donor provides the most convenient and efficient donation process for residential donors by allowing them to select the date they would like to make a donation. Here’s how it works. First, gather your used clothing and household items. Then log on to www.GoodDonor.org or www.facebook.com/GoodDonor to schedule a pickup. Then all you have to do is put your items out the day they’re scheduled to be picked up by a Good Donor partner. It’s that easy—no need to load up your car and drive your donations to a center. Good Donor does the work by picking them up from your residence.

About Good Donor
Good Donor is on a mission to increase charitable funding by more than $100 million, by making it easier for local consumers and corporations to give donations. Good Donor was founded in 2009, and enables the public to donate as much or as little as they like (clothing, furniture, household items, sports gear, baby items, etc.), as often as they like from their own doorstep, at any chosen date or time (and can reschedule for a new date or time if need be at any moment), to a local charity of choice. This successfully allows charities to reduce 25-50% of pick-up donation costs, and put more money back into their cause and the community.

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GovLutions is all about meeting citizens’ needs through technology

Plymouth, Minn., February 27, 2012— Times are changing and so are the many ways in which the public wants to receive information. Knowledge Marketing’s GovLutions platform offers the unique ability to both meet and anticipate your citizens’ needs.

KM’s GovLutions is an incredibly flexible solution that allows the end user to keep residents better informed, measure and improve performance, reduce administrative time and costs, easily segment audience as well as create and send targeted messages, alerts and event invitations. GovLutions is a platform made up of numerous tools—email marketing, Digital Editions and Page Knowtice—just to name a few.

Two of GovLutions’ newer clients have found great success by using different tools in the GovLutions platform.

The City of Eden Prairie, Minnesota is the perfect example of putting a Digital Edition to good use. In order to go green and cut printing costs, The City of Eden Prairie has published their Parks and Recreation guide as a Digital Edition. Eden Prairie has achieved their goals in doing so—so far, the digital edition of their guide has had 2,508 unique views, a total of 31,554 views and an average of nearly 11 minutes are spent looking at the guide. The digital edition also allows citizens to move seamlessly between the guide and the registration system.

“Knowledge Marketing helped us completely incorporate digital technology into our citizens’ lives,” said Kari Knoll, Communications Coordinator at the City of Eden Prairie. “KM’s GovLutions platform has allowed us to manage and grow our digital outreach, which helped to achieve several of City of Eden Prairie’s objectives.”

The City of Mesa, Arizona has also seen quite a bit of success through the use of Digital Editions. In order to better share upcoming projects, including plans, maps and pictures, The City of Mesa decided that Digital Editions was the perfect solution. So far, the City of Mesa has had 689 unique views, a total of 4,519 views and an average time of 2.5 minutes is spent looking at the City’s plans.

To learn more about Knowledge Marketing or its GovLutions platform, please visit www.knowledgemarketing.com.

About Knowledge Marketing (KM)
Knowledge Marketing (KM) is an on-demand software and services company delivering a unique blend of technology and industry knowledge to help companies grow a profitable online channel with their cross channel marketing platform, ECN™. Its high performance, secure and scalable platform provides a single solution to connect with customers to optimize email marketing efficiencies, automated email delivery, robust segmentation and integrated social, mobile, surveys, digital editions and analytics. With nearly a decade of expertise, the solution portfolio also consists of Publutions, Govlutions and Good Donor, a series of KM products focused on those vertical markets served delivering high value and quantifiable results.

For more information about Knowledge Marketing contact:
Christina Belmont
Digital Marketing Specialist
Email: christina.belmont@teamkm.com

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PubLutions is all about the transfer of readers to users

Plymouth, Minn., February 16, 2012—In Charlie McCurdy’s recent presentation on The Future of B2B Media, he suggested that the media industry needs to shift its emphasis to its customer, and away from a media-centric focus. Knowledge Marketing (KM) is the proprietor of the product that does just that.

KM’s PubLutions is a suite of Web-based technologies that provide publishers with the ability to manage all of their interactive marketing from a single platform. Integrating all aspects of marketing programs requires expertise, strategy and knowledge of best practices.

“Knowledge Marketing helped us completely rethink and execute our database strategy,” said Sandra Martin, Group Director, Strategic Community & Audience Development at UBM Canon. “KM’s PubLutions platform has allowed us to manage and grow powerful database programs that helped achieve several of UBM Canon’s recent business objectives.”

“We have been working very hard with our clients to offer some new ways for publishers to grow their business” states Joe Benson, President of KM. “UBM Canon is a great success story as they really have become a leader in understanding the transfer of readers to users and the positive impact it can have on their audience and how they interact with their brands.”

The suite of tools in PubLutions includes traditional audience development, email marketing, database marketing and master file technology—just to name a few. The utilization of these technologies in unison allows publishers to generate more revenue, improve audience segmentation, increase brand identity and reduce production expenses.

To learn more about Knowledge Marketing or its PubLutions platform, please visit www.knowledgemarketing.com.

About Knowledge Marketing (KM)
Knowledge Marketing (KM) is an on-demand software and services company delivering a unique blend of technology and industry knowledge to help companies grow a profitable online channel with their cross channel marketing platform, ECN™. Its high performance, secure and scalable platform provides a single solution to connect with customers to optimize email marketing efficiencies, automated email delivery, robust segmentation and integrated social, mobile, surveys, digital editions and analytics. With nearly a decade of expertise, the solution portfolio also consists of Publutions, Govlutions and Good Donor, a series of KM products focused on those vertical markets served delivering high value and quantifiable results.

For more information about Knowledge Marketing contact:
Christina Belmont
Digital Marketing Specialist
Email: christina.belmont@teamkm.com

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