General
How does Knowledge Marketing differ from other email service providers (ESPs)?
Do you offer any private label reseller options?
What kind of training do you offer?
Features
What kind of features does your on-demand marketing software offer?
What makes your form builders different than others?
Do I need to know HTML to create an email campaign?
What makes your reporting unique?
Security & Deliverability
How can I trust my email contact list is safe?
What does Knowledge Marketing do to ensure my emails get delivered?
Billing
How does your pricing work?
What is your guarantee?
How does Knowledge Marketing differ from other email service providers (ESPs)?
There are many options in the marketplace from low cost self service models to high end technology providers. Often times, you find the differences in the details not mentioned in the sales process. These include feature sets, work flow, deliverability results and service level. A few highlights on the KM difference:
- Our Focus is on Your Success – you receive a dedicated & experienced client service team and as a client of Knowledge Marketing, we get to know you on personal basis. This means, you don’t have to call into a general customer service line hoping someone will pick up. We work on a first name basis with you and you’re assigned a dedicated team of account professionals from account management to deliverability. These professionals have years of experience that really dig in and get to know your business. After hours support is also available for those situations that require immediate attention.
- More Diverse Solution – we offer our clients more than just an email marketing platform. Our platform integrates a broader toolset that includes: email marketing, data collection tools such as surveys and form builders, digital editions for an online catalog experience, and professional services for those looking for a collaborative or full service approach.
- Unique Reporting- Reporting that is more than just opens and clicks: one to one analytics, actionable reporting, customer engagement report and more. Now marketer’s can do more than just look at numbers, our reports allow you to take action and derive meaningful information about your audience.
Do you offer any private label reseller options?
Yes, Knowledge Marketing has multiple reseller/partner programs available to you based on your specific business needs. Whether you’re an agency, reseller, or technology partner, we have optional private label solutions designed to meet your requirements. Contact us to inquire about our partner program that’s right for you.
What kind of training do you offer?
We recognize that each client is unique in their familiarity with technology, as well as their level of experience in permission based email marketing. For this reason, we have adopted a personalized approach to training where we work with you to determine the training format that best meets your need and is convenient for your schedule. Regardless of what elements work best for you, rest assured that we will arm you with the knowledge and expertise to take your email initiatives to a whole new level of sophistication.
What kind of features does your on-demand marketing software offer?
Knowledge Marketing’s web marketing tools are versatile enough to support those that want a standard email wizard work flow and those that are looking to send more advanced campaigns. A sampling of these advanced features include: filters for segmentation, dynamic content, AB split testing, form builders, advanced reporting, spam scoring, on your behalf messaging, email triggers for drip and behavior based campaigns, scheduling, and more. Contact us for a demo of the full feature capabilities.
What makes your form builders different than others?
Knowledge Marketing provides customers with three options for non-techies to build online forms. These include single optin, double optin and pre-populated forms. The forms automatically render the html for you so you can simply cut and paste onto your website to collect your subscriber information. Also included are built in auto responder emails, landing page redirects, and facebook connects to name a few.
Do I need to know HTML to create an email campaign?
Absolutely not. There are two ways to create an email campaign. For those with no technical knowledge, you can simply create an email campaign right inside our Microsoft word-like editor. As another option for those with a little more technical expertise, you can import your own html by cutting and pasting right inside the editor. Knowledge Marketing also offers creative design services for those that may want customized templates designed with your company branding to re-use on a regular basis. You will work with our design team on customizing an html template to meet your exact needs.
What makes your reporting unique?
Reporting clicks and opens is only part of the analysis. Unlike other ESPs, Knowledge Marketing presents the data to you in a meaningful way so you can actually use the information to drive better leads and increase conversions. These reports include: one to one analytics, actionable reporting, and customer engagement report to name a few.
How can I trust my email contact list is safe?
Your email list is protected behind secured (via ssl) firewalls and will reside in your account until you remove your list. Knowledge Marketing will never rent, share or sell your list. For more details read our Privacy Policy.
What does Knowledge Marketing do to ensure my emails get delivered?
Knowledge Marketing has a full time deliverability team that maintains standing relationships and ongoing dialogue with many of the leading ISPs such as AOL, MSN, Hotmail, Yahoo, Google and blacklisting services such as Spamhaus, SpamCop, Barracuda plus many more . In addition to our ongoing efforts to build and maintain reputation on behalf of our clients, we also have available dedicated IPs, domain key, DNS, and SPF setup, whitelisting, and automated feedback loops to name a few. These services, along with our CAN SPAM compliant technology assures maximizing your deliverability.
How does your pricing work?
Because Knowledge Marketing offers a unique on demand solution that most of our competitors do not, our pricing is based on the specific needs of our clients. Whether you’re looking for email marketing, data collection tools, digital editions, professional services, or all the above, we guarantee you’ll find the best value for a comparable solution as well as a great overall experience. For those looking for a dollar figure, please tell us what your needs are (link to quote) so we can promptly provide you with that information.
What is your guarantee?
We take your business seriously! Our Guaranteed Satisfaction seal assures you will not find a more comprehensive all inclusive product on the market for the price and that you will be 100% satisfied with our service or you can simply cancel your agreement in the first 30 days with no penalties. We don’t have traditional advertising budgets so we rely on organic growth getting the majority of our business from referrals and word of mouth marketing.
